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BMC Switzerland goes direct in South Africa


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To effectively address existing opportunities in Southern Africa, BMC, the Swiss, premium performance, cycling brand has taken an important step and launched its own subsidiary in that market. Growth is a key strategic goal for BMC and investing in a strong, service-oriented South African retailer network is paramount to strengthening the brand in the region. The Southern African region is now being serviced by a committed team of sales professionals out of BMC’s own Johannesburg-based office.



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Boooom!!! Good Luck guys! Please get that Bombshell babe, 'JN' a loyal ambassador of her 'roots' and a great bike/brand to represent in months,year's and decades to come!

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Behind you guys all the way. One day when I'm rich I'll upgrade from my Anthem to a Fourstroke or Speedfox.

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Quote:

It is a unique market, very focused on premium quality and high performance

 

Read as: Well accustomed to overpaying for stuff

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