No it`s not it`s an ICEDot emergency ID and notification service innovating safety technology for athletes and outdoor enthusiasts. ICEdot syncs a secure online profile with products such as a band, helmet stickers or it’s latest product, the Crash Sensor. In Case Of Emergency, ICEdot has the ability share predesignated health and geolocation information over sms/text. ICEdot ID products allow first responders to retrieve emergency information stored in an ICEdot profile. First responders send an SMS text message containing the PIN found on the ID product to the number specified and an immediate response message is returned containing information on the individual.
