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Event Name: Ride2Nowhere
When: 8 September 2017 - 10 September 2017
Where: McGregor, Western Cape Dutch Reformed Church Grounds (Cnr of, Western Cape
Category: Trials & Dirtjump

Ride nature trails for free, for a good cause

 

South African cyclists - road riders and mountain bikers alike - are some of the luckiest in the world, being blessed with a cornucopia of different routes and terrains. And now, they have the chance to do good, and benefit from it too.

 

In the build-up to the annual Ride2Nowhere Race, Pedal Power Association (PPA) and Bicycling Empowerment Network (BEN) have partnered with tech giant WeChat and cycling app Engena to bring you, the cyclist, a chance to ride for free, and also contribute to a local community’s upliftment.

 

“The process is simple; download the WeChat app for iOS or Android in the app store. Register with Engena’s (http://www.engena.co.za/) WeChat OA, then purchase a day permit to ride the Jonkershoek, Helderberg Farm, Greyton-Genadendal, Marloth or True Grit trail,” says Erik Kleinhans (AKA Lion King), international pro cyclist and Engena ambassador. “The cost for each of these trails roughly comes to R50,00 and the transaction is efficient, seamless and cashless.”

 

Here’s where the cool part comes in; for every trail permit you buy, Engena donates R50,00 to a trust fund, and gives you R50,00 cash back (yes, really).

 

The trust fund is allocated to McGregor Young Warriors - an incentive started by WeChat and Ride2Nowhere in September 2016 - to purchase new bicycles. McGregor Young Warriors aims to uplift youth in poverty-stricken communities by teaching grade 8-12 learners the joy of cycling, and even entering them into races.

 

“Both PPA and BEN will match each bike purchased by Mcgregor Young Warriors via the trust fund by donating a bike to Young Warriors,” Kleinhans says.

 

Says Robert Vogel, CEO of PPA: “We are inspired by the number of cycling-related initiatives springing up all over the country, especially when these benefit the less fortunate - specifically our youth. Cycling is about exploring the world around you, staying healthy, cycling to work or school and, most importantly, having fun. Bicycles offer access to opportunities and we are privileged to be able to assist the Young Warriors project in McGregor”

 

It gets even better, though. For each permit you purchase, you stand a chance of winning a free entry to the three-day Ride2Nowhere race in McGregor, from Friday, 8 to Sunday, 10 September! Entries to the race have already closed, so think of this as your very last chance at securing a spot.

“We trust riders will jump at the opportunity, as the concept of donating to a good cause while getting reimbursed simultaneously is an opportunity that is just too good to pass up on,” says Erik. “As any true rider knows, the real fun in cycling only happens when the joy is shared among many.”

 

To find out more about Ride2Nowhere 2017, visit their webpage at

http://ride2nowhere.co.za/.

 

Issued by Lumico

 

For inquiries please contact:

Dean Skippers dean@lumico.co.za 021 422 1494, or

Heidi van der Merwe heidi@lumico.co.za 021 422 1494



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