When Form Follows Function – Designing a Bike Rack the Thule Way

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What makes a product a Thule product? Is it the way it looks, or the functionality? Or is it a combination? Henrik Ericsson, Global Design Director, explains how design is central to product development. It all happens in Hillerstorp, the small town in southern Sweden where Thule was founded. Design, product development, testing – and even manufacturing of several components all happens here. Henrik Eriksson has been with Thule for several years and has been involved in the design of many classic Thule products. Henrik, in many ways it is a different workplace now compared to when you started, right? […]

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