It is hard for people to imagine that Keto or LCHF or Carnivore can be a healthy diet because for the last 50/60 years we have been told otherwise by everyone. But all of the mainstream dietary advice (High carb, low fat) was based on bogus "research" and "Studies", all of which are funded by the sugar/grain companies. Many people would just lambaste you for saying the opposite, because it goes against what people consider to be common knowledge. It is a natural response and I have learnt to just share my story and move on. There is not use in trying to argue the matter. I myself have lost over 35kgs following a LCHF diet. I lost the first 25kg within 6 months, and since then it has been a gradual loss (with some minor ups and downs) over the last 4 years. Currently also doing IF (18:6) in the week. I often only eat dinner and I have never felt better in my life. My blood work is also the best it has been for years, yes even cholesterol (HDL, trigs, LDL) is in range. I am however not convinced that there is even a link between cholesterol and heart disease. On the other hand, I can see how the weight of all my friends and family who still try to stick to a "balanced" diet slowly but steadily creeps up, even those who keep active. I can quite comfortably do 3 hour long runs without eating anything, because I am fat adapted. This really simplifies running if you don't need to worry about nutrition too much. Even on a recent 60km ultra trail, I consumed only one slice of banana bread, 4 baby potatoes and two small salami sticks the entire day. I quite like Zach Bitter's approach to low carb nutrition, whilst taking a bit of carbs at appropriate times. Some interesting reading here. My prediction is that in 10 or 20 years from now, society in general will have it right and will not believe the sh!te (like cereal, whole grain bread, pasta, vegetable oil etc.) we considered healthy for the last 50/60 years. Based on my recent interaction with Discovery Health at a wellness day and looking at their new Health Dining benefit, it looks like they have caught a wake-up call. Now consider this: there is only reason why a company like Discovery does anything, and that is to make more money. Easiest way for them to make more money is to keep their client healthy...