Nederburg joins Team Dimension Data as sponsor

[News bot]

South African brand Nederburg is accelerating its support for professional cycling, confirming a three-year sponsorship agreement as the exclusive premium wine partner of Africa’s Team, which will race as Team Dimension Data for Qhubeka, beginning in January.

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[raptor-22]

OOOOOhhh Nice brands coming on board now.

 

Hope they take on Swift bikes but I suspect Cervelo is a long term agreement

[xcd]

I have heard Cervelo put in money as well as bikes. Swift would be great but I doubt they could put in money as well ?

[Brickleberry]

They agreed to stay on cervelo and apparantly Doug Ryder said on super cycling that Cavendish had a requirement that they stay on cervelo .

[KingTJ]

Whats wrong with cervelo?

['Dale]

Wow

Another new brand enters

Awesome

[Gen]

All is right with the world. . They have wine

[js1974]

Go s.a brands

[raptor-22]

Whats wrong with cervelo?

 

 

Nothing but its not Saffa. Still great bikes but since everything else is building up to a best of SA, SA bike brand would round that off nicely

[T-Bob]

Who is going the the non 'premium' wine partner? Robertson wine in a box? Maybe they can slip in a brown sherry sponsor for the mechanics?

 

Does this mean it's the 'burg is a proper sponsor (on the kit) or just pays a bit to supply wine to events and get exposure at the hospitality tents, website, in publicity ect as a 'supplier'.

[raptor-22]

Good time for south African exporters