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The Empire Strikes Back: Specialized Sues A Bike Shop Over Name


Bad Girl

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And according to the bits posted here, Fuji trademarked the name Roubaix for bike bits as early as sometime in the 90's. And they license that name to Specialised for use in Canada.

 

Could Fuji pull that license to Specialized?

 

See there are many fb pages from this side calling on a boycott of Specialized products.

 

So their legal team have turned this into a PR disaster.

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..........

Oh if anyone wants to some specialised gloves, helmet, shoes, a bicyle computer you can find the items in a dumpster behind Builders Warehouse in Tokai. I gave everything to a homeless guy. the helmet may have some **** in because he sat on it shortly after I handed it over. It does look like a P**S pot though. Just ask for Jantjie

 

:D :D They sure make the ugliest helmets in the cycling world, whatever the bergie did in in is well and truly deserved!

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I believe the right approach should have been for Spez to just TALK to the guy and explain the situation. And to maybe offer to assist the guy through their PR and marketing to assist the guy to rebrand.

This would 1) show compassion from Spez side 2) win loyalty from the fans alike 3) give this little bike shop the boost of a lifetime.

 

Spez is in full right to stand on what is rightfully theirs. So no wrong doing on there side!

 

I love the brand / product and will always will.

 

I vote win / win for both. They just need to find a civil way to resolve this

 

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I believe the right approach should have been for Spez to just TALK to the guy and explain the situation. And to maybe offer to assist the guy through their PR and marketing to assist the guy to rebrand.

This would 1) show compassion from Spez side 2) win loyalty from the fans alike 3) give this little bike shop the boost of a lifetime.

 

Spez is in full right to stand on what is rightfully theirs. So no wrong doing on there side!

 

I love the brand / product and will always will.

 

I vote win / win for both. They just need to find a civil way to resolve this

 

 

try to keep up. they don't own the Trademark. They license it from ASI who owns Fuji bikes. They don't have right to go around bullying others over something that does not belong to them

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I had a great conversation with Mike Sinyard today, and I am happy to let everyone know that things will be working out fine.

 

We thank you for your continued support. You have all been so very awesome to us!

 

Thank you,

Dan

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I had a great conversation with Mike Sinyard today, and I am happy to let everyone know that things will be working out fine.

 

We thank you for your continued support. You have all been so very awesome to us!

 

Thank you,

Dan

 

I have not kept up...kind of on purpose...whose Dan?

The chancer from Cafe Roubaix?

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try to keep up. they don't own the Trademark. They license it from ASI who owns Fuji bikes. They don't have right to go around bullying others over something that does not belong to them

 

Try and keep up. Although licensed from ASI, Spez actaully regestered the trade mark in Canada. Fact! So based on that bit of "fact" they had a right to excersize their right to ask the guy to change. That doesn't give them the right to bully. And no where in my thread did i refer to that. I merely pointed out the "fact" that i believe they went about it the wrong way. My opinion.

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Try and keep up. Although licensed from ASI, Spez actaully regestered the trade mark in Canada. Fact! So based on that bit of "fact" they had a right to excersize their right to ask the guy to change. That doesn't give them the right to bully. And no where in my thread did i refer to that. I merely pointed out the "fact" that i believe they went about it the wrong way. My opinion.

Read the articles again. world wide patent (yeah, that includes Canada, despite them not explicitly having registered the trademark - however they have used it in Canada so they have right of use....)

 

 

 

FACT: I am going to bed and leaving this brouhaha to turn into a I AM RIGHT / YOU ARE WRONG hub fight.

NOTE: The people involved in this dispute resolved their issue ;)

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Try and keep up. Although licensed from ASI, Spez actaully regestered the trade mark in Canada. Fact! So based on that bit of "fact" they had a right to excersize their right to ask the guy to change. That doesn't give them the right to bully. And no where in my thread did i refer to that. I merely pointed out the "fact" that i believe they went about it the wrong way. My opinion.

 

 

are you illiterate? have you read the articles posted in links within this thread??

Special had no right to register the trademark in Canada either. Fuji had no idea they had done this till this saga broke. Fuji have stated in the article linked to in this thread that they will be having a word with the "special people" about that "registration". It is clearly stated by ASI's CEO that under the terms of the license agreement the registration of the "Roubaix" trademark in Canada is inbreach of the terms and conditions of use of the license.

 

Once again same old tactics from "those" people whose insignia looks like half an SS symbol.

Edited by GoLefty!!
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