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Vye Cycle Kit Announces Exciting Brand Evolution


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Posted

Vye Cycle Kit Unveils Brand Evolution, Celebrating Legacy with Uncompromising Quality Cape Town, South Africa — Vye Cycle Kit is proud to announce a transformative rebrand that embraces our enduring legacy while pushing forward with enhanced quality and design. This evolution marks a new chapter, reinforcing our commitment to delivering premium cycling apparel that meets the high standards of our community. Honouring a Legacy of Craftsmanship and Innovation Since its inception, Vye has been dedicated to creating gear that not only performs but also resonates with the South African spirit of resilience and creativity. This rebranding reflects our respect for […]

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Posted
14 hours ago, cadenceblur said:

What is your retailer footprint? 
I believe Vye is available at Crown? Any plans to expand to other players? 
 

Hi, we’re at Crown (Kenilworth), Granny Gear (Bloemandal) in WC and Powerlab (Randburg) in GP. 

We are investigating plans to expand our retail footprint including possibly our own store and will unveil this as we go. We welcome any interested parties to connect with us at sales@vye.co.za

Posted
1 hour ago, tinmug said:

How do you pronounce the name?

And the kit in the photos looks really fantastic. ✌️

When I was a kid, waai/vaai was a slang word meaning "to go".  eg: "That thing really vaais" - That thing can really move (if talking about a car or bike, say). Or the classic "vaai pozi": lets go home. Maybe this was generational or local to an specific area (KZN/SD), all I know is that I've never heard anyone say "vaai pozi" in stellenbosch 😆.

I always assumed it came from "waai" in afrikaans but apparently there might be portuguese influence too, which checks out:

https://dsae.co.za/entry/waai/e07803

Above link also shows "Vye" as the anglicized spelling.

But now I'm curious too.

Whatever the case, cool looking kit.

Posted
2 hours ago, NickGM said:

When I was a kid, waai/vaai was a slang word meaning "to go".  eg: "That thing really vaais" - That thing can really move (if talking about a car or bike, say). Or the classic "vaai pozi": lets go home. Maybe this was generational or local to an specific area (KZN/SD), all I know is that I've never heard anyone say "vaai pozi" in stellenbosch 😆.

I always assumed it came from "waai" in afrikaans but apparently there might be portuguese influence too, which checks out:

https://dsae.co.za/entry/waai/e07803

Above link also shows "Vye" as the anglicized spelling.

But now I'm curious too.

Whatever the case, cool looking kit.

I pronounce it the same as you, used in the same context. I'm going to Vye cycling.

Posted
On 11/12/2024 at 9:47 AM, NickGM said:

When I was a kid, waai/vaai was a slang word meaning "to go".  eg: "That thing really vaais" - That thing can really move (if talking about a car or bike, say). Or the classic "vaai pozi": lets go home. Maybe this was generational or local to an specific area (KZN/SD), all I know is that I've never heard anyone say "vaai pozi" in stellenbosch 😆.

I always assumed it came from "waai" in afrikaans but apparently there might be portuguese influence too, which checks out:

https://dsae.co.za/entry/waai/e07803

Above link also shows "Vye" as the anglicized spelling.

But now I'm curious too.

Whatever the case, cool looking kit.

The company goes WAY back, but in short, the founder of VYE as we know it is Bjorn Vye, which where VYE gets its name.  

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