Jump to content

Recommended Posts

  • Replies 743
  • Created
  • Last Reply

Top Posters In This Topic

Top Posters In This Topic

Posted

I think any business has a right to protect its brand, there’s a lot of risk attached. Naturally there should be common sense applied, the Epic bike shop incident comes to mind from years back. But Lance also does well with Cape Epic business, coaching etc … 

Cape Epic have their own internal media production, which has its own style and production guide. Nothing unusual and common among events the world over.

There’s also plenty independent/editorial media coverage of Cape Epic, in my experience never has anyone been told how to cover the event or participants. Nor do they get to ‘approve edits’ be it copy, images or photo. 

Posted
On 5/9/2024 at 6:15 PM, saturdayknight said:

totally - chatted with many spanish speaking riders during the race. Lots from S. America. They were saying why go to the USA or Europe for holiday - they realised its so much cheaper to come to Cape Town and get a brilliant experience. So much trail, great food and wine and lots of fun. And these guys spend. Epic should link to Tourism Cape Town and get the riders to spend some time here after or maybe put a booth up at the Epic so they can see whats on.

We chatted with a few from Colombia at our accommodation in Somerset West, great interaction. Also a regular number of Czech folk each year, surprisingly quite quick on our Saffa sense of humour. 

Posted
On 5/10/2024 at 6:22 PM, DieselnDust said:

I do t think so because he acknowledges the Cape Epic for giving him full access to the competitors and their staff. So I think it’s a case of they didn’t approve the final edit.

who remembers the days when a bike shop that carried the name Epic was sent a lawyers letter to rename their store as it infringed on the copyright of The event . There was a bit of egg on face there as the shop existed before the event. 
 

or people running training clinics were told they can’t use “Epic” in their product descriptions without written approval from the event owner. 
 

So none of this surprises me

Did they send letters to Specialized as well ?

Or, perhaps Specialized sent letter to the organisation telling them to rename their event!

Or did they meet at an unnamed wine farm and come to a friendly agreement over a few bottles of red ?

Posted
14 minutes ago, splat said:

Did they send letters to Specialized as well ?

Or, perhaps Specialized sent letter to the organisation telling them to rename their event!

Or did they meet at an unnamed wine farm and come to a friendly agreement over a few bottles of red ?

Let’s not mention the cafe roubaix caper 

  • 3 months later...
Posted
On 3/25/2024 at 10:08 AM, Bub Marley said:

 would also subscribe to Jasper Verkuijl’s channel on YouTube. He’s an amateur but very fit and finished 3rd at the epic in the Amateur category. His videos are top notch quality and bring a more racing perspective from the amateurs. It’ll probably be a while though before he edits and uploads it but yeah he’s the go to guy for amateur racing. His content on the Haute Route events are top class.

And it’s here boys. Strap in for 2 hours of goodness🤗

 

 

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
Settings My Forum Content My Followed Content Forum Settings Ad Messages My Ads My Favourites My Saved Alerts My Pay Deals Help Logout