How to 'strike through a price when repricing an ad?

[Zebra]

I would like some help in how to 'strike through a price when repricing an ad?

 

A good few product sell WITHOUT me needing to reprice a product, but I cannot see the 'strike-through' button when I wish to REPRICE an ad lower - can anyone give mu guidance?

 

thanks!

Chris

[BaGearA]

Are you just trying to edit the price?

 

 

Go to 'manage ads' 'edit' on the advert in question

[Matt]

I would like some help in how to 'strike through a price when repricing an ad?

 

A good few product sell WITHOUT me needing to reprice a product, but I cannot see the 'strike-through' button when I wish to REPRICE an ad lower - can anyone give mu guidance?

 

thanks!

Chris

If I'm understanding you correctly this isn't currently possible.

 

To confirm: When you reduce the price of an item you want to be able to display the old price on the ad with a strikethrough, e.g. 

 

[Zebra]

yes, your 'strike-through example is exactly what I wish to do, and I can see you (?) seem to have done it - Blonde moment on my side, maybe?! How?!

 

thanks

Chris

[Matt]

yes, your 'strike-through example is exactly what I wish to do, and I can see you (?) seem to have done it - Blonde moment on my side, maybe?! How?!

 

thanks

Chris

That's just a mockup. Unfortunately it's not possible currently but it's on our feature roadmap!

[Steady Spin]

A possible suggestion would be to add *PRICE REDUCED* as part of your advert title? 

 

While it might not create the mental anchor with a "was/now" strategy the "Price Reduced" wording will still trigger interest. 

Edited March 11, 2021 by Steady Spin

[Matt]

A possible suggestion would be to add *PRICE REDUCED* as part of your advert title? 

 

While it might not create the mental anchor with a "was/now" strategy the "Price Reduced" wording will still trigger interest. 

For the moment this is an effective workaround.

 

In the near future we do plan to automatically indicate "Price drops" through a strikethrough "was" price like above and possible some kind of price drop badge on the ad to avoid the need to add text in the title like you suggest.

[Shebeen]

That's just a mockup. Unfortunately it's not possible currently but it's on our feature roadmap!

oh gawd please no...people will just hike up the opening price and it will go round in circles.

[Zebra]

If I'm understanding you correctly this isn't currently possible.

 

To confirm: When you reduce the price of an item you want to be able to display the old price on the ad with a strikethrough, e.g. 

 

Screen Shot 2021-03-11 at 14.49.44.png

OK, Shebeen, never thought of that, but that's NOT my plan - recently had to drop a price, wanted to know if I could show ORIGINAL price alongside, is all!

[Matt]

oh gawd please no...people will just hike up the opening price and it will go round in circles.

I get your point from a new goods perspective where we do see overly generous RRP prices are used to make the saving look good.

 

But I think the motivations and perceptions might be a little different in the second hand environment. In my own experience selling non-cycling goods on other platforms I was very reluctant to reduce the price (and have it known) as I felt it signalled desperation and encouraged even lower low-ballers. 

 

We'll give it some careful consideration though. We wouldn't want an intended time saver just creating more "noise" or irritation for buyers.

[ChrisF]

oh gawd please no...people will just hike up the opening price and it will go round in circles.

 

and what exactly makes you think people dont already go in high .... building in a buffer for the hagglers ....

[Reme Le Hane]

and what exactly makes you think people dont already go in high .... building in a buffer for the hagglers ....

Personally always do, not high exactly, but higher than I want, to leave room for negotiations, as quite literally that makes selling items easier as people feel better when they “saved”.

 

Although funny enough, I have never negotiated on a price myself, I go with what’s listed.

[Grease_Monkey]

Personally always do, not high exactly, but higher than I want, to leave room for negotiations, as quite literally that makes selling items easier as people feel better when they “saved”.

 

Although funny enough, I have never negotiated on a price myself, I go with what’s listed.

 

 

People are funny.

 

Someone will feel they "saved" when they negotiated someone down from R1000 to R750, but will feel hard done by if they paid R750 when the listed price was R750. 

[Meezo]

Comments

[sirmoun10goat]

I get your point from a new goods perspective where we do see overly generous RRP prices are used to make the saving look good.

 

But I think the motivations and perceptions might be a little different in the second hand environment. In my own experience selling non-cycling goods on other platforms I was very reluctant to reduce the price (and have it known) as I felt it signalled desperation and encouraged even lower low-ballers. 

 

We'll give it some careful consideration though. We wouldn't want an intended time saver just creating more "noise" or irritation for buyers.

 

if you want to do this, i would sggest having a cooling off period before the price change reflects. if the person chages the price within that period, the ad will show the new price only, and not the strike through old price

 

if not, people will mark everything up, and immediately change the price, to create the perception of value

 

this will be a lot of effort for little value imo